Experience Machining in a New Dimension — The Metaverse

Visit the Hurco Booth to participate in the Virtual Reality Experience at their VR Lounge, where you can also enter the drawing for an Oculus VR Headset. Photo Credit: Hurco

CNC meets the metaverse at the Hurco booth (338319) with a virtual reality (VR) experience for visitors and drawings each hour Monday through Friday for an Oculus VR Headset (valued at $299).

“As a technology company, Hurco engineers are always exploring emerging trends and technologies to evaluate whether we can leverage them to develop new control features that benefit our customers — either now or in the future. But we also like to have fun! That's why we decided to create a VR Lounge at our IMTS booth where attendees can experience Hurco in a new dimension,” Maggie Smith, marketing director for Hurco Companies Inc., says.

Hurco found a practical application for the VR experience that enables the company to showcase its largest type of CNC machine, the three-meter DCX double column machine. Due to constraints and costs associated with exhibiting these popular machines at IMTS, the VR experience is a way for visitors to see the machine up close — in the Hurco metaverse. The VR experience also includes other entertainment options for IMTS visitors.

For official rules of the VR Headset Giveaway and more information about the Hurco VR Experience, visit Hurco.com/IMTS. Oculus, Oculus VR, Rift, Oculus Touch, Oculus Go and the Oculus logo (“Oculus Marks”) are trademarks or registered trademarks of Facebook Technologies LLC.